Instagram rocked again, guys! Now, businesses have marketing methods to leverage eCommerce right from social media profiles. In December, Instagram started its Shopping feature using Reels. As a result, every marketer can tag their products in Instagram Reels. Then, the followers can click a product from the Reels to see the product description and price.
So, it’s the right time to kickstart your shopping promotion on Instagram. Every potential customer will make a buying decision by looking at your Reels. So, first, begin with engaging Reels videos. Then head on to buy instagram reels views that will make your Reels discoverable on the Explore page. So, read to know more and begin using Shopping in Reels for your small business.
Let us jumpstart!
Appealing Stuff About Instagram
Earlier, did you witness a rise in TikTok’s popularity? If yes! The TikTok audiences were curious about the short format music videos. It helped in elevating the platform’s popularity. It is no more surprising that Instagram started its new feature– Reels to make and share video clips. Instagram Reels lets you create videos for 30-seconds long using the camera. You can include creative tools and effects to edit your Reels clips. For instance, you can merge video clips within the Instagram app. You can do Reels with original audio, from creators, with the Instagram music library.
Want to make your Shopping promotional Reels go to the masses? If so, post Reels to make your followers watch from your Instagram feed or profile. If you have a public Instagram account, make your Reels display to audiences as it has got an Explore page on the app. Instagram users try new Reels from their accounts based on the content they like to engage with preferences.
Everything About Shopping Reels
Earlier in the 2016s, Instagram was targeting eCommerce features. Do you hear it as good news for every eCommerce business out here on the internet, right? If yes! It all started because of the Shoppable tags. It lets brands tag their products on their Instagram posts with a small shopping bag button. Then, when Instagram users tap on the shoppable tags, users can see the product description, price, and link to their storefront to buy products.
Further, Instagram increased the use of Shoppable Tags to IGTV and Stories. Next, in 2018, Instagram started its Shopping feature on the Explore page. After this, Instagram users checked the modification of the Shop feature on the app. So now, you can use Shoppable Tags through posts, Stories, IGTV, Instagram Live, and at last – Reels launched in 2020.
Ways To Start Your Shoppable Reels
Are you trying to boost your Instagram Shoppable Reels? If so, you should start to create a compelling Reels strategy. Next, try to buy instagram reels likes which helps expand your popularity on Instagram. Using these Shoppable Reels features, Instagram users make their purchases within video content. When looking at Reels with product tags, users can click on the View Products to study more about or buy the tagged products. Why should you try Shoppable tags on your products using Reels? These are different Reels that serve apt for your business.
Product Discovery: On the Reels tab, you can post your shopping Reels on the explore page. Here millions of Instagram followers can find your products.
Educate Potential Customers: Use Reels to display your brands or show how it works. Also, explain to your customers how to use your products.
Associate With Influencers: In March 2020, 21% of potential customers got influencer-based purchases. Influencer marketing grows as Reels offers the best chance to do product collaborations. So, influencing the increased usage of social media content generates higher sales. Based on the survey results, 35% of customers make unplanned purchases. Like it depends on products they view from social media profiles. So, make it simple for people to buy the products they view on your Instagram Reels.
Important Tip: Are you trying to make your Shopping Reels go viral? If so, start creating compelling Reels that elevate your video engagement if you are trying to go sky-high for business reach through your Shopping Reels. Then begin to try leverage free instagram reels views trial that expands your popularity among your Instagram followers.
How To Tag Your Products On Reels?
Now, are you curious about using Reels shopping? If so, you can tag your products on Reels.
Set Up Instagram Shopping
Begin the Shopping feature on Reels for your products. First, you should set up Instagram Shopping for your storefront. To make this possible, you should make sure your business is eligible for Instagram Shopping. Then connect your Instagram business profile to the Facebook catalog. Last, you are heading on Reels Shopping to drive success.
To make your profile eligible for Instagram Shopping, you should start to check the following factors:
- Market physical products
- Set your business account for your Instagram profile
- Follow Facebook commerce policies
- Link your Instagram account to your Facebook page
Finally, What’s Your Plan To Promote On Reels?
With Instagram’s Reels feature and its profit-driving results, brands can gain lots of profits. Businesses must try types of Reels content strategies by making it Shoppable. It activates to make your products reach your potential customers who are gathering by searching through the Reels feature on Instagram.
Next, over to you: have you tried tagging products in Stories or posts? What are your Shopping promotional plans for Instagram Reels? So, try to share your ideas and strategies in the comments section!